OSW (2025 - Q2)

Release Date: Jul 30, 2025

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Stock Data provided by Financial Modeling Prep

Surprises

Revenue Beat

+7%

$240.7 million

Total revenues increased 7% to a record $240.7 million compared to $224.9 million in the second quarter of 2024.

Income from Operations Beat

+17%

$22.1 million

Income from operations increased 17% to a record $22.1 million compared to $18.8 million in the second quarter of 2024.

Net Income Beat

+27%

$19.9 million

Net income increased 27% to $19.9 million compared to $15.8 million in the second quarter of 2024.

Adjusted EBITDA Beat

+13%

$30.5 million

Adjusted EBITDA increased 13% to a record $30.5 million compared to $27.1 million in the second quarter of 2024.

Revenue Increase

+7%

$240.7 million

Total revenues increased 7% to a record $240.7 million compared to $224.9 million in the second quarter of 2024.

Income from Operations Increase

+17%

$22.1 million

Income from operations increased 17% to a record $22.1 million compared to $18.8 million in the second quarter of 2024.

Net Income Increase

+27%

$19.9 million

Net income increased 27% to $19.9 million compared to $15.8 million in the second quarter of 2024.

Adjusted EBITDA Increase

+13%

$30.5 million

Adjusted EBITDA increased 13% to a record $30.5 million compared to $27.1 million in the second quarter of 2024.

Decrease in Salaries and Benefits

$8.8 million

Salaries and benefits were $8.8 million compared to $9.2 million in the second quarter of 2024, primarily due to a $700,000 decrease in incentive-based compensation expense.

Decrease in Net Interest Expense

$800,000

Benefit from an $800,000 decrease in net interest expense primarily due to lower debt balances and a lower effective interest rate.

Impact Quotes

We are currently piloting an AI-driven initiative focused on increasing revenue by enhancing yield improvement through machine learning-powered recommendations and algorithmic optimization.

We are currently piloting an AI-driven initiative focused on increasing revenue by enhancing yield improvement through machine learning-powered recommendations and algorithmic optimization.

Our ongoing strength reflects the efforts of our outstanding team that continues to leverage our powerful global operating platform and our strategic investments to drive innovation, productivity and profitability across our operations.

Our ongoing strength reflects the efforts of our outstanding team that continues to leverage our powerful global operating platform and our strategic investments to drive innovation, productivity and profitability across our operations.

Our capital-efficient asset-light business model predictably generates strong free cash flow, fueling the return of $4.1 million to our shareholders through our quarterly dividend.

Our capital-efficient asset-light business model predictably generates strong free cash flow, fueling the return of $4.1 million to our shareholders through our quarterly dividend.

The initial results are optimistic, and we hope it will help us expand revenue opportunity on board, but in terms of margin, the opportunity primarily lies below the line in efficiency and automation.

The opportunity primarily lies below the line in efficiency and automation, where we are using gen AI cross-platform automation to drive productivity and scale operations without adding people.

We continue to expect to have medi-spa offerings on 151 ships this year, expanding higher-value services including next-generation technology with Thermage FLX and CoolSculpting Elite.

We continue to expect to have medi-spa offerings on 151 ships this year, expanding higher-value services including medi-spa, IV Therapy and Acupuncture.

Pre-cruise passenger generally spends about 30% more than somebody who doesn't prebook.

Prebooking revenue as a percentage of services remained strong at 23%, and during this quarter, we introduced prebooking on Azamara Cruises.

We have full availability on our $75 million share repurchase authorization and will remain opportunistic to repurchase shares as we deem appropriate.

We have a very, very strong consumer on Board through the summer season here into the third quarter, and so far, so good, we have not seen any deterioration for the first 6 months in consumer spend.

Thermal suites are definitely continuing to be a high demand and serve as a great way to get people into the spa and promote other services.

We expect the disciplined execution of our growth initiatives and strong cash flow generation driven by our asset-light business model to enable the payment of ongoing quarterly dividends while evaluating opportunities to repurchase our shares.

Notable Topics Discussed

  • Addition of 7 new health and wellness centers on cruise ships scheduled for the second half of 2025.
  • Renewed partnership with Windstar Cruises and onboard launch of new wellness center on Oceania Allura.
  • Expansion of medi-spa services with next-generation technology like Thermage FLX and CoolSculpting Elite, generating over 20% growth in Q2.
  • Medi-spa services now on 147 ships, with plans to reach 151 ships by year-end.
  • Pilot AI-driven initiatives to increase onboard revenue through machine learning recommendations.
  • Development of AI automation tools for operational efficiency, including email, calendar, and documentation query automation.
  • Current AI projects involve a team of five specialists, with full rollout expected to impact margins starting in Q2 2026.
  • AI efforts are focused on both revenue yield improvement and cost reduction through automation.
  • On track to introduce health and wellness centers on 7 new ships in 2025.
  • Timing of new vessel launches affects revenue guidance, with most ships entering service in Q4 2025.
  • Demand remains strong with no signs of deterioration in consumer spend, supported by positive operational metrics.
  • Management remains cautious about raising revenue guidance due to timing of new ship deployments.
  • Early stages of Aroya and Mitsui brands, with plans to expand beyond UAE and Japan to broader global markets.
  • Load factors for new brands are still challenging but expected to improve as outreach widens.
  • Aroya and Mitsui are adjusting to market trends, with a focus on increasing global reach and load factors.
  • Operational metrics indicate continued strength in consumer demand and onboard spend.
  • No deterioration observed in consumer spending during the first half of the year.
  • Load factors remain stable, with seasonal variations and higher demand for family travel (kids onboard) during peak seasons.
  • Growth driven by medi-spa, IV therapy, and acupuncture services, with a focus on expanding offerings.
  • Introduction of innovative treatments like LED light therapy as high-conversion add-ons.
  • Expansion of medi-spa services across more ships to enhance revenue per passenger.
  • Strong balance sheet with $36.2 million in cash and full $50 million revolving credit line.
  • Ongoing share repurchase program with a $75 million authorization, executed opportunistically.
  • Dividend policy remains intact, with potential for a step-up at the anniversary date, reflecting disciplined capital deployment.
  • Gross margins are expected to remain stable, with slight improvements in EBITDA margins.
  • Focus on mix of products and services, with no significant changes anticipated in gross margin outlook.
  • AI initiatives are expected to contribute to margin expansion starting in 2026, primarily through cost efficiencies.
  • Market segmentation based on ship age, itinerary, and geography influences passenger quality and spend.
  • Efforts to increase pre-cruise bookings, currently at 23%, with ongoing collaboration with cruise lines.
  • Marketing focus on targeting higher-value passengers and improving pre-cruise engagement.
  • Early days for Aroya and Mitsui brands, with load factors still below target but expected to improve.
  • Seasonal demand variations influence thermal suite utilization, especially in Alaska.
  • Opportunities to expand thermal suites and cross-sell services like IV therapy to enhance onboard experience.

Key Insights:

  • Adjusted EBITDA increased 13% to a record $30.5 million compared to $27.1 million in Q2 2024.
  • Income from operations increased 17% to a record $22.1 million compared to $18.8 million in Q2 2024.
  • Net income increased 27% to $19.9 million compared to $15.8 million in Q2 2024.
  • Net interest expense decreased by $800,000 due to lower debt balances and effective interest rates.
  • Salaries and benefits decreased slightly to $8.8 million from $9.2 million in Q2 2024, mainly due to lower incentive compensation.
  • Total cash at quarter end was $36.2 million with full availability on $50 million revolving loan facility, total liquidity $86.2 million.
  • Total debt net of deferred financing costs was $96.2 million at quarter end compared to $98.6 million at December 31, 2024.
  • Total revenues increased 7% to a record $240.7 million compared to $224.9 million in Q2 2024.
  • Adjusted EBITDA guidance increased to a range of $117 million to $127 million, up from previous $115 million to $125 million.
  • AI initiatives expected to impact margins and efficiencies starting in 2026, with current efforts in pilot/testing phase.
  • AI initiatives expected to impact margins and efficiencies starting more noticeably in 2026.
  • Annual revenue guidance affirmed with expected total revenue for fiscal 2025 in the range of $950 million to $970 million.
  • Expect total revenue for fiscal 2025 to increase in the high single-digit range, driven by 7 new health and wellness centers launching in second half of the year.
  • Guidance assumes no significant deterioration in guest spending or cruising activity slowdown.
  • Guidance assumes no significant deterioration in guest spending or slowdown in cruising activity.
  • Third quarter 2025 revenue expected between $255 million and $260 million; adjusted EBITDA expected between $33 million and $35 million.
  • Added new cruise line partnerships including renewal with Windstar Cruises and new center on Oceania Allura.
  • Enhanced productivity metrics including revenue per passenger per day, weekly revenue, pre-cruise revenue, and revenue per staff per day.
  • Expanded health and wellness centers to 200 ships with an average ship count of 191 in Q2 2025, up from 197 ships and 188 average in Q2 2024.
  • Expanded health and wellness centers to 200 ships with an average ship count of 191, up from 197 ships and 188 average in Q2 2024.
  • Expanded higher-value services such as medi-spa, IV Therapy, Acupuncture, Thermage FLX, and CoolSculpting Elite, driving over 20% growth in these treatments year-over-year.
  • Introduced medi-spa services on 147 ships, up from 144 in Q2 2024, with plans for 151 ships by year-end.
  • Introduced medi-spa services on 147 ships, up from 144, with plans for 151 ships by year-end.
  • Invested in staff retention and redesigned talent management and sales training to improve customer recommendations and service frequency.
  • Piloting AI-driven initiatives for yield improvement and operational efficiency, including machine learning-powered recommendations and automation tools.
  • Prebooking revenue remained strong at 23% of services, with new prebooking introduced on Azamara Cruises.
  • AI initiatives are split between revenue yield improvement and below-the-line cost efficiencies, with initial pilot results optimistic but material impact expected in 2026.
  • AI initiatives are viewed as transformational with dedicated team members focused on revenue yield and operational automation.
  • Capital allocation priorities remain stock buybacks, dividends, and debt repayment, with opportunistic share repurchases planned.
  • CEO Leonard Fluxman highlighted better-than-expected Q2 results and strong first half performance driven by strategic investments and global platform leverage.
  • Dividend expected to be reviewed for potential increase at its anniversary next quarter.
  • Leonard Fluxman described the variability in passenger quality across ships and the need for targeted marketing efforts.
  • Leonard Fluxman highlighted the strong first half of 2025 and the team's efforts leveraging global platform and strategic investments.
  • Management expressed optimism about consumer strength and onboard spend continuing through summer and into Q3.
  • Management expressed optimism about consumer strength and onboard spend continuing through the summer and into Q3.
  • Management noted the importance of timing for new ship introductions impacting revenue guidance.
  • Management noted variability in passenger quality across ships but overall strong consumer demand and spend.
  • Management sees opportunity to increase pre-cruise bookings through AI and cruise line collaboration, though adoption is slow.
  • New brands Aroya and Mitsui are early stage with load factors improving as they expand geographic reach.
  • Stephen Lazarus emphasized capital-efficient, asset-light business model generating strong free cash flow and supporting shareholder returns.
  • Stephen Lazarus emphasized the capital-efficient asset-light business model generating strong free cash flow and enabling shareholder returns.
  • Thermal suites remain in steady demand with geographic and seasonal variations, serving as a gateway to other spa services.
  • AI adoption for pre-cruise booking is slow but seen as a key opportunity.
  • AI initiatives are expected to improve revenue yield and operational efficiency, with material margin impact anticipated in 2026.
  • AI initiatives expected to improve margins primarily through efficiency and automation, with material impact anticipated in 2026.
  • Capital allocation prioritizes opportunistic share repurchases, dividends, and debt reduction; no buybacks occurred in Q2 due to strong stock performance and blackout period.
  • Capital allocation strategy prioritizes opportunistic share repurchases on weakness, dividend growth expected at next anniversary.
  • Consumer onboard spend remains strong with no deterioration seen in the first half of the year.
  • Consumer spend and demand remain strong with no deterioration seen in first half of 2025.
  • Gross margin flat year-over-year due to product and service mix; EBITDA margin expected to improve slightly.
  • Gross margin was flat year-over-year; management expects slight improvement in EBITDA margin but does not guide specifically on gross margin.
  • New brands Aroya and Mitsui are early stage with load factors below target but expected to improve with expanded global outreach.
  • New cruise brands Aroya and Mitsui expanding beyond initial markets to improve load factors.
  • Occupancy important but less so during peak seasons with more children onboard; load factors remain strong overall.
  • Occupancy increases driven by more children onboard during summer; normalized load factors expected in Q3 and Q4.
  • Pre-cruise bookings generate about 30% higher spend than non-prebooked guests; efforts ongoing to increase pre-cruise penetration.
  • Pre-cruise bookings generate approximately 30% higher spend per passenger compared to non-prebooked guests.
  • Revenue guidance maintained due to timing of new ship introductions, mostly in Q4 2025.
  • Thermal suites demand steady with regional and seasonal differences; used to promote additional services like IV therapy.
  • Thermal suites remain in high demand, with geographic and seasonal variations; they also serve as a platform to promote other services.
  • AI applications include email and calendar automation, knowledge work enhancement, and customer service improvements.
  • AI initiatives include use of generative AI for automation of knowledge work, email, calendar, and presentation tasks.
  • Full availability on $75 million share repurchase authorization at quarter end.
  • Load factors and passenger demographics vary by ship age, itinerary, and geography, influencing marketing and revenue strategies.
  • Quarterly dividend payments returned $4.1 million to shareholders in Q2 2025.
  • Staff retention and training are key drivers of improved operating metrics and revenue growth.
  • The balance sheet strength supports growth investments and shareholder returns including dividends and potential share repurchases.
  • The company closed some land-based spa operations due to hotel closures, impacting revenue slightly.
  • The company holds quarterly meetings with cruise line partners to encourage adoption of pre-cruise booking enhancements.
  • The company is actively expanding higher-value wellness services to enhance guest experience and revenue per passenger.
  • The company is leveraging next-generation spa technologies to reduce treatment times by up to 50%.
  • The company is monitoring cruise industry trends and consumer behavior closely to adjust marketing and operational strategies.
  • The company operates on an asset-light business model focusing on global health and wellness centers on cruise ships.
  • The company operates on an asset-light model with a focus on innovation and technology to drive growth.
  • AI initiatives are in early stages with a specialized team of five new employees dedicated to these projects.
  • Average guest spend increased 4%, adding $8.5 million to revenue.
  • Cost of services and products increased in line with revenue growth, with service costs up $10.4 million and product costs up $2.8 million.
  • Decrease in land-based spa revenue by $900,000 due to hotel closures.
  • Fleet expansion contributed $3.5 million to revenue growth in Q2 2025.
  • Incentive-based compensation expense decreased by $700,000 year-over-year.
  • Interest expense decreased due to lower debt and effective interest rates, benefiting net income.
  • Interest expense decreased due to lower debt and interest rates, benefiting net income.
  • Prebooking revenue increased by $2.7 million in Q2 2025, contributing to overall revenue growth.
  • Prebooking revenue increased by $2.7 million in Q2, contributing to overall revenue growth.
  • Revenue days increased 1%, adding $4.5 million to revenue.
  • Salaries and benefits decreased slightly due to lower incentive compensation expense.
  • The company expects to introduce health and wellness centers on 7 new shipbuilds in the second half of 2025.
  • The company is focused on expanding pre-cruise booking penetration, currently at 23%, with ongoing collaboration with cruise lines.
  • The company is testing AI tools for customer service automation, reducing manual inquiry handling time to one minute.
  • The dividend program is relatively new, with potential for a step-up at the one-year anniversary.
Complete Transcript:
OSW:2025 - Q2
Operator:
Good day, and welcome to the OneSpaWorld Second Quarter 2025 Earnings Call. [Operator Instructions] Please note this event is being recorded. I would now like to hand the call over to Allison Malkin of ICR. Please go ahead. Allison
Allison C. Malkin:
Thank you. Good morning, and welcome to OneSpaWorld's Second Quarter 2025 Earnings Call and Webcast. Before we begin, I'd like to remind you that certain statements and information made available on today's call and webcast may be deemed to constitute forward-looking statements. These forward-looking statements reflect our judgment and analysis only as of today, and actual results may differ materially from current expectations based on a number of factors affecting our business. Accordingly, you should not place undue reliance on these forward-looking statements. For a more thorough discussion of the risks and uncertainties associated with the forward-looking statements to be made in this conference call and webcast, we refer you to the disclaimer regarding forward-looking statements that is included in our second quarter 2025 earnings release, which was furnished to the SEC today on Form 8-K. We do not undertake any obligation to update or alter any forward-looking statements, whether as a result of new information, future events or otherwise. In addition, the company may refer to certain adjusted non-GAAP metrics on this call. An explanation of these metrics can be found in our earnings release issued earlier this morning. Joining me today are Leonard Fluxman, Executive Chairman and Chief Executive Officer; and Stephen Lazarus, President, Chief Operating Officer and Chief Financial Officer. Leonard will begin with a review of our second quarter 2025 performance and provide an update on our key priorities. Then Stephen will provide more details on the financials and guidance. Following our prepared remarks, we will turn the call over to the operator to begin the question-and-answer portion of the call. I would now like to turn the call over to Leonard.
Leonard I. Fluxman:
Thank you, Allison. Good morning, and welcome to OneSpaWorld's Second Quarter 2025 Earnings Conference Call. It's a pleasure to speak to you today to share better-than-expected second quarter results, which completed a strong first half of the year for our company. Our ongoing strength reflects the efforts of our outstanding team that continues to leverage our powerful global operating platform and our strategic investments to drive innovation, productivity and profitability across our operations. Highlights of our second quarter were total revenues increased 7% to a record $240.7 million compared to $224.9 million in the second quarter of 2024. Income from operations increased 17% to a record $22.1 million compared to $18.8 million in the second quarter of 2024. Net income increased 27% to $19.9 million compared to $15.8 million in the second quarter of 2024 and adjusted EBITDA increased 13% to a record $30.5 million compared to $27.1 million in the second quarter of 2024. At quarter end, we operated health and wellness centers on 200 ships with an average ship count of 191 for the quarter. This compares with a total of 197 ships and an average ship count of 188 at the end of the second quarter of fiscal 2024. Also at the quarter end, we had 4,365 cruise ship personnel on vessels compared with 4,300 cruise ship personnel on vessels at the end of the second quarter of fiscal 2024. The quarter marked meaningful progress on our key priorities, and I'm going to share some of those highlights with you. First, we captured highly visible new ship growth with current cruise line partners and added new cruise line partnerships to our fold. We continue to solidify our market leadership during the quarter, renewing our partnership with Windstar Cruises and introducing a new health and wellness center onboard the newly launched Oceania Allura. For the year, we remain on track to introduce health and wellness centers on an additional 7 new shipbuilds commencing voyages in the second half of the year. Second, we continue to expand higher-value services and products. These higher-value services, including medi-spa, IV Therapy and Acupuncture to name a few, helped to grow sales productivity. In the quarter, we continued to introduce these services to more ships and expand offerings with the latest innovations, adding to our growth. To this end, we continue to elevate the innovation in our medi-spa services with the expansion of our rollout of next- generation technology with Thermage FLX and CoolSculpting Elite, which offer improved results and reduced treatment time by up to 50%. These new technologies generated over 20% growth for these treatments in Q2 versus last year. In addition, acupuncture remains a sought-after service with very strong adoption of LED light therapy as a high conversion add-on treatment. At quarter end, medi-spa services were available on 147 ships, up from 144 ships at the end of 2024 second quarter. We continue to expect to have medi-spa offerings on 151 ships this year. Third, we focused on enhancing health and wellness center productivity. This is best reflected in the delivery of across-the-board growth in key operating metrics, including revenue per passenger per day, weekly revenue, pre-cruise revenue and revenue per staff per day driven by one, staff retention, which remains a key contributor to our consistent gains in operating metrics; as experienced team members are driving incremental revenue through more effective customer recommendations. We continue to invest in best-in-class training and have recently redesigned our talent management process to further support productivity and long-term growth in our operating metrics. Our enhanced sales training continues to fuel increases in the number of guests using the spa, service frequency, service spend and retail and average spend per guest. Additionally, prebooking revenue as a percentage of services remained strong at 23%. During this quarter, we introduced prebooking on Azamara Cruises. Fourth, we ended the quarter with a very strong balance sheet, which allowed us to invest in our growth while returning value to shareholders through our quarterly dividend payment. We remain confident in our outlook as we begin the second quarter of the year with our business continuing its favorable momentum at the start of the third quarter. In addition to the introduction of 7 new health and wellness centers beginning the voyages through the remainder of 2025, we are also excited by our developing initiatives employing emerging AI technologies to enhance our unique global positioning towards delivering increased exceptional experiences for our guests and service to our partners. We believe this, along with continued discipline with which we execute our asset-light business model, positions us well to deliver strong results for our stakeholders and shareholders in fiscal 2025 and beyond. As Stephen will share momentarily, we have affirmed our annual revenue guidance and have increased our 2025 adjusted EBITDA guidance. With that, I will turn the call over to Stephen, who will provide more detail on our second quarter results and guidance. Stephen?
Stephen B. Lazarus:
Thank you, Leonard. Good morning, everyone. We are indeed pleased with our second quarter performance, which saw total revenue increase 7%, adjusted EBITDA rise 13% with continued strong and predictable cash flow generation. We continue to expand our innovation, products and services and leverage our strong operating platform and technology enhancements, which enabled us to deliver revenue growth at increasing rates of profitability. Additionally, our capital-efficient asset-light business model predictably generates strong free cash flow, fueling the return of $4.1 million to our shareholders through our quarterly dividend. We are very excited to be making strides in embracing AI within OneSpaWorld. We are currently piloting an AI-driven initiative focused on increasing revenue by enhancing yield improvement through machine learning-powered recommendations and algorithmic optimization. And in parallel, we are advancing a second group of initiatives centered on efficiency and automation using AI to streamline operations, reduce manual effort and drive scalable process improvements across the organization. Turning now to a review of the quarter. Total revenue increased 7% to $240.7 million compared to $224.9 million for the second quarter of 2024. The increase in service revenue and product revenues were driven by a 4% increase in average guest spend, which positively impacted revenue by $8.5 million, a 1% increase in revenue days, which positively impacted revenue by $4.5 million and fleet expansion, which contributed $3.5 million. Contributing to the increased volume and spend was $2.7 million in increased prebooked revenue at our health and wellness centers, including -- included in our ship count as of June 30, 2025. This was partially offset by a $900,000 decrease in our land-based spa business, partially due to the closure of hotels where we had previously operated. Cost of services increased $10.4 million attributable to the $12.5 million increase in service revenue and cost of product increased $2.8 million attributable to the $3.3 million increase in product revenue versus prior quarter. Salaries and benefits were $8.8 million compared to $9.2 million in the second quarter of 2024. The decrease was primarily due to a $700,000 decrease in incentive-based compensation expense versus the second quarter of 2024. Net income was $19.9 million or net income per diluted share of $0.19 compared to net income of $15.8 million or net income per diluted share of $0.15 for the second quarter of 2024. The change was primarily attributable to a $3.3 million increase in income from operations and a benefit from an $800,000 decrease in net interest expense. The decrease in interest expense was primarily due to lower debt balances and a lower effective interest rate. Adjusted net income was $25.8 million or adjusted net income per share of $0.25 as compared to adjusted net income of $21.7 million or adjusted net income per diluted share of $0.20 for the second quarter of prior year. Adjusted EBITDA improved to $30.5 million compared to adjusted EBITDA of $27.1 million in the second quarter of last year. Moving on to the balance sheet. We continue to possess a strong balance sheet at quarter end with total cash of $36.2 million after paying the $4.1 million in support of our quarterly dividend. In addition, we had full availability on our $50 million revolving loan facility, giving us total liquidity of $86.2 million as of quarter end. Total debt, net of deferred financing costs was $96.2 million as of quarter end compared to $98.6 million as of December 31, 2024. Also at quarter end, we had full availability of our $75 million share repurchase authorization. We expect the disciplined execution of our growth initiatives and strong cash flow generation driven by our asset-light business model to enable the payment of ongoing quarterly dividends while evaluating opportunities to repurchase our shares under the $75 million authorization and to retire debt. We believe this positions us well to create long-term value for our stakeholders. Turning to guidance. As we look ahead, we are excited about our business and continue to expect total revenue for fiscal 2025 to increase in the high single-digit range, reflecting our strong first half performance and our positive outlook as well as the addition of 7 new health and wellness centers on cruise ships beginning voyages during the second half of this year. Adjusted EBITDA is now expected to increase by 9% at the midpoint of our guidance as we deliver increased productivity from our enhanced products and services. Our guidance does not assume a significant deterioration in guest spending on board or a slowdown in cruising activity. For the full fiscal year 2025, we expect total revenue in the range of $950 million to $970 million, and adjusted EBITDA is expected in the range of $117 million to $127 million, which represents an increase from our previous range for adjusted EBITDA of $115 million to $125 million. For the third quarter of 2025, we expect total revenue in the range of $255 million to $260 million, and adjusted EBITDA is expected in the range of $33 million to $35 million. With that, Andrea, if you could please open the call to questions.
Operator:
[Operator Instructions] Our first question comes from Steve Wieczynski of Stifel.
Steven Moyer Wieczynski:
So Leonard or Stephen, I want to dig in a little bit more around some of the strategies that it sounds like are going to help you enhance your profitability, which sounds like it's very much AI-driven. Look, to us, OneSpaWorld in terms of the story was never really about margin enhancement given the revenue share agreements. But it sounds like that now might be changing. So I guess what I'm trying to understand here is just maybe how material this could be over time in terms of improvement, whether that's in flow-through or margins, whichever way you want to think about it.
Stephen B. Lazarus:
Yes, Steve, let me take that question because I think it's really, really set of exciting initiatives that we're working on and throughout the organization, there's tremendous optimism. So we break it down broadly into two categories, right? On the one hand, there is specific focus on yield improvement and driving revenue on board through AI, machine learning, algorithmic recommendations and optimization, which we are currently piloting at is proprietary OneSpaWorld intellectual property that has been built. And the initial results are optimistic, and we hope it will help us expand revenue opportunity on board, but in terms of margin, the opportunity primarily lies below the line in efficiency and automation. And that is where through a second set of initiatives, we are doing multiple things. We're using a gen AI cross-platform automation, for example, e-mail agents, calendar agents, presentation agents, to name a few, which will drive productivity. They will help us scale our operations without having to add people, and we hope will ultimately lead to increased flow-through. There's also Gen AI enhanced knowledge work and documentation query, some of which is already in place, for example. And so just one quick example, right? Instead of somebody having to call in and inquire about what their benefits might be or lead policy might be and having to take somebody's time to answer that. The system now will answer that for you literally in 1 minute. So it's all really good. It's really exciting. We've added 5 new employees to this project, people that are focused and specialized on this, a director, a data scientist, a data architect, an AI business analyst and a software integration engineer. So people that are super smart, and we believe will ultimately help us take a really nice step forward overall in this entire arena.
Steven Moyer Wieczynski:
So will the brunt of this be kind of seen or more out into 2026? Is that kind of the way we should think about it?
Stephen B. Lazarus:
Yes. That is the way you should think about it exactly.
Steven Moyer Wieczynski:
Okay. And then second question, I just want to ask about the revenue guidance for the year in terms of maintaining that. It seems like spend rates, attachment rates, prebooking, I mean, all seem to be really strong through. No seems to sounds like in terms of your commentary through July. So just trying to understand maybe what kind of keeps you from not raising that range now or at least even upping the low end of that range? And that's all for me.
Stephen B. Lazarus:
Yes. So we continue to remain very comfortable around where the consumer is at, demand on board and how we are progressing from a revenue optimization standpoint. Really, what it comes down to is the introduction of the timing of the new vessels and the majority of those coming out in the fourth quarter and perhaps later in the fourth quarter. So that is all it comes down to, Steve. It's just timing of when we expect ships to be coming into service.
Operator:
The next question comes from Max Rakhlenko of TD Cowen.
Maksim Rakhlenko:
Congrats on a really nice second quarter. So my first question is just wanted to dig down a little bit more in terms of what you're seeing in the state of consumer and the onboard spend. Any changes or leading indicators that you guys normally follow that help inform your view on the state of the consumer and just how that's impacting your outlook for second half year?
Leonard I. Fluxman:
So I think the way in which we look at it is through the metric lens, Max, and that's basically saying our operational metrics and financial metrics on Board continue to indicate strength in the consumer, not only in terms of demand, but the actual spend itself. And all of those metrics were positive and remain positive and a lot of the positive spend in the quarter contributed to the over delivery. So we're not sitting on our laurels here saying that we have the best consumer, but we have a very, very strong consumer on Board through the summer season here into the third quarter, which is a transition quarter, but the quarter has got off to a good start or ending with a sort of a straddle cruise here. But so far, so good, we have not seen any deterioration for the first 6 months in consumer spend. So we remain very optimistic about the health of consumer.
Maksim Rakhlenko:
Okay. That's awesome. And then just on capital allocation, so a 2-parter. First, how are you thinking about cash deployment on repurchases and just a framework for us to consider given sort of what we saw in 1Q versus 2Q? And then separately, this is now the fourth quarter since you launched your dividend. So should we assume that it's a growth dividend and we'll see a step-up next quarter? Or how are you approaching the dividend from here?
Stephen B. Lazarus:
Capital allocation strategies, Max, have not changed. We remain focused in order of precedent on stock buyback, then dividend and debt repurchase and reiterate that those do not have to be mutually exclusive. We did indeed not buy back any stock in the quarter. Obviously, you're aware of that. We have talked about the stock purchases being opportunistic and buying on weakness. The stock performed really, really well, perhaps dropped off a little bit just in the last day or so, but recognizing, obviously, we're in a blackout period. So we will remain opportunistic and repurchase shares as we deem appropriate for the organization and perhaps when there's some softness in the stock. As it relates to the dividend, yes, you're correct. We have talked about next quarter would be the anniversary of when it was initiated. And so an increase at that time would be the most opportune timing for us.
Operator:
The next question comes from Tania Anderson of William Blair.
Tania Lynn Anderson:
I just wanted to ask a question about the gross margin. It was flat year-over-year. And I just wanted to know any details on the push and pulls for gross margin for the rest of the year.
Stephen B. Lazarus:
Yes. So gross margin, as you know, because of the variable cost nature of our business on Board is something that increases slightly is something that we feel comfortable about. But as it relates to the current quarter, nothing really of interest, so to speak. The slight change was really due to a mix of products and services being sold. And then as it relates to the remainder of the year, so we remain optimistic about consumer spend on Board, don't anticipate having to do incremental discounting and/or promotions. Having said that, though, we don't historically guide specifically on gross margins. We would expect EBITDA margin, though, to improve a little bit as is reflected in some of the numbers. So we'll see how it plays out, but I think the takeaway should be that we feel good about where things are at and what we anticipate for the remainder of the year.
Operator:
The next question comes from Gregory Miller of Truist Securities.
Gregory Jay Miller:
I'd like to first ask about the Thermal Suites and if you could share some detail on latest trends and spend or behavior. Are you seeing any spend shifts more to the thermal suites or other parts of the wellness operation? Or are -- or is thermal suite spend pretty steady? And I'm thinking more from a same vessel comparison, not from new vessels or expanded facilities on select ships.
Leonard I. Fluxman:
The thermal suites are definitely continuing to be a high demand. I mean some of the ships have much larger thermal suites. Clearly, the demand for those thermal suites will change geographically. So Alaska will see a very high utilization just because people like to hang out there and sort of watch the topography as they sit there. But it's also a great way for us to get people into the spa, begin to promote some services, but and extend their time in the spa. So we would love to see thermal suites on some of the banners become a little larger because there's definitely multi-use purposes for the thermal suites. We can actually do IV therapy whilst they're relaxing. We can do a number of other things whilst they're getting prepared for a particular service. So I would say the demand is steady. But seasonally, you can see a slight shift upwards, particularly with itineraries such as Alaska.
Gregory Jay Miller:
And shifting to another region of the world. You've had a little more time with Aroya. And I'm curious if you could share any commentary on how that banner is starting to trend or any other expectations you have for either Aroya or Mitsui as that comes online in time?
Leonard I. Fluxman:
Yes. So these are both very early new brands adjusting to market trends and challenges. Aroya, I think, is starting to look at expanding where they're offering the cruises. I think it's been very much UAE focused. I think they are going and the same for Mitsui. I think they're going to go and do more outreach on a global basis and not just specifically within, say, Japan or the UAE. So load factors are still a little challenging, not quite where they need to be. And I think they'll get there. I think once they open the aperture and start selling cruises on a wider basis, I think so too will the load factors improve, but it's early days.
Operator:
The next question comes from Assia Georgieva of Infinity Research.
Assia Plamenova Georgieva:
Congratulations on a great quarter. I had a couple of questions. We pretty much caught on occupancy post industry restart, but yet we are seeing some increases in select brands. How important is occupancy to your revenue generation? I understand that most of those additional passengers may be kids, so probably less important than making sure that we are back to 100% plus levels of occupancy in general for the cabins. I don't know if that makes sense.
Leonard I. Fluxman:
Yes, it does make your question is accurate. So is your own answer accurate, which means, yes, during this time of the year, you do get a lot more kids on Board, so load factors are higher because the kids are all in those additional bunks in single cabin. So we typically have that every single year during this time of the year when people go on vacation. But during the third, fourth quarter, they settle back to their normalized load factors. But yes, load factors continue to hold very nicely.
Assia Plamenova Georgieva:
Great. And I think I heard you say that this might not be the best cruise passenger ever, but it's a strong passenger at this point and no deterioration during the first half of the year. Is that correct?
Leonard I. Fluxman:
No, let me clarify. What I'm saying is we have a good passenger on Board. We certainly see across 200 ships, clearly, that's a lot of different passengers. And on some ships, it's not your best, but they're still good. So you've got to use your marketing toolkit a lot more, and you got to be a little bit more outward on your offerings. And so yes, on certain of the vessels, it's still a very, very good passenger, but there are stronger passengers on some of the ships, but that's normal. So I'm not saying anything other than the fact that there's a very good consumer on Board across all the ships.
Assia Plamenova Georgieva:
And the more challenging ones, would those be kind of further down market? Is there any sort of a way to summarize where you're seeing the need for more marketing?
Leonard I. Fluxman:
I think it depends on the itinerary geography. It also depends on the age of the ship or the facilities, et cetera. So all of those typically are challenges. Best passengers go into the newer ships and other ships are slightly more discounted, so they go on those. So I think it's a plethora of opportunity for a guest to pick where they want to be and how much they want to pay for their trips. So I don't think this is anything different to what we've seen historically. And it falls in line with new ships come out, they go into the best itineraries, best passengers, obviously. So it's a domino effect where we see best ships coming out and they price the highest, but that's normal, nothing changes.
Assia Plamenova Georgieva:
Great. And can I ask a second question with regard to AI? So I understand it's a below-the-line help, if you will, on the cost side. And would some of the EBITDA margin expansion for the back half of the year related to these efforts or it's too soon to see that? And as part of that, yes. Okay.
Leonard I. Fluxman:
No, no, no. AI will not impact either the revenue opportunities that Stephen spoke about or cost efficiencies that he clarified as well. We expect that to probably have or start having some kind of an impact that we can measure beginning, I would say, almost the second quarter of next year once we fully rolled out a couple of other initiatives. So we're really in a testing phase right now.
Assia Plamenova Georgieva:
All right. Okay. That makes sense. Is there any logic to try to apply AI tools to the pre-cruise to expanding the pre-cruise portion of the business? Or is that more not an issue, but working with the cruise lines in terms of embedding the pre-cruise booking opportunity within their own pre-cruise engines?
Leonard I. Fluxman:
Look, I think there's always opportunity to improve pre-cruise, whether we utilize AI or we can get the cruise lines to focus more resources on it. It's a work in progress, I would say, right now. I think there's real opportunity on some of the banners where we're not perhaps quite up to the 23%. So I think our teams are working closely with them. To the extent we can get them to incorporate new thinking around AI, obviously, we'd love to do that but the adoption rate is pretty slow. So we go to the meetings on a quarterly basis. We show them where the opportunity is, and we follow through and see if some of them adopt and some of them don't. So it's one of the #1 items. I think they're focused on it, not only in terms of other prepaid opportunities on Board. But for us, it's super important to continue to try and get that metric a little higher over time.
Assia Plamenova Georgieva:
Sure. Yes. And last question, could you remind us what sort of a multiple you get for every dollar spent on pre-cruise? I think for the industry, it's generally 2.5x more spend if they book pre-cruise.
Leonard I. Fluxman:
Generally the pre-cruise passenger generally spends about 30% more than somebody who doesn't prebook.
Operator:
This concludes our question-and-answer session. I'd like to turn the call over to Leonard Fluxman for any closing remarks.
Leonard I. Fluxman:
Great. Thank you, Andrea. Thanks again for joining us today all. We look forward to speaking with many of you at our upcoming investor meetings and when we report our third quarter results in October. Thanks for joining today. Bye-bye.
Operator:
The conference has now concluded. Thank you for attending today's presentation, and you may now disconnect.

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